I think it is to use all your talents and gifts to draw people to God. We are insignificant, as people, in a way. In a way, we are very important, but drawing people to God is the most important thing we can do. If you are special , in any way, and we all are, find that way, and use it to draw people to you. When they are drawn to you, point them to God. He is all you have to offer. He is the only One who has anything to offer.